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Britannia Driving School

BDS logo Britannia Driving School was a client of 1stPageProphets in the first half of 2007, and since working with 1stPageProphets has experienced dramatic improvements in search engine rankings (natural rankings, the ones down the left-hand side of the search engines). Britannia Driving School's mission is to provide quality driving lessons, pass plus, motorway and refresher courses and driving instructor training at the cheapest price.

Below is an image from Google.co.uk highlighting just one of the excellent search engine ranking improvements that have resulted. For further information please see the table below.

driving school London

If you would like 1stPageProphets to help you understand how much effort would be required to get similar improvements for your own web site, please click here to contact us now for an obligation-free consultation (our next month's client work schedule is filling quickly so please don't delay).

The table below illustrates the increases in natural search engine rankings for the Britannia Driving School web site over the time 1stPageProphets has been applying its Profit-focused Search Engine MarketingTM (PFSEMTM) methodology to the web site.

 Search Phrase

 Search Engine

 Natural SEO
Ranking1  (Dec '06)

  Natural SEO Ranking1  (Jul '07)

Comparison Data:
Cost-per-click to get a 1 - 3 position using Google Adwords3

 driving lessons London 

Google logo
Google.co.uk
(the web)

Not found4

# 7

Check Now2

£1.47

 driving school London

 Google logo
Google.co.uk
(the web)

Not found4

# 8

Check Now2

£1.03

 driving school Wimbledon

   Google logo
Google.co.uk
(the web)

 Not found4

 

# 5

Check Now2

 £0.43

driving lessons London

Yahoo logo
Yahoo.co.uk (the web)

Not found4

# 23

Check Now2

-

driving school London

Yahoo logo
Yahoo.co.uk (the web)

Not found4

# 6

Check Now2

-

driving school Wimbledon 

Yahoo logo
Yahoo.co.uk (the web)

# 11 

# 2

Check Now2

-

 driving lessons London

MSN logo 
MSN.co.uk
(the web)

Not found4

 # 1

Check Now2

-

 driving school London

MSN logo 
MSN.co.uk
(the web)

Not found4

 # 1

Check Now2

-


If you would like 1stPageProphets to help you understand how much effort would be required to get similar improvements for your own web site, please click here to contact us now for an obligation-free consultation (our next month's client work schedule is filling quickly so please don't delay). 

Footnote Key:

1. Also known as organic rankings, natural rankings are gained as a result of applying the marketing technique called SEO, or search engine optimisation. It costs the web site owner nothing when a search engine user clicks on these natural ranking results.

2. Click the link to check an up-to-date ranking for the web site using that particular search phrase on the specific search engine. The ranking information above is given in good faith and is accurate at the time of publishing. Natural rankings fluctuate even on a day-to-day basis by several positions on most of the search engines.

3. This data is included to give some idea of the competitiveness for that particular search phrase when being bid for using pay-per-click (PPC) advertising (as opposed to the free natural search engine rankings that are illustrated in the table above). Google AdWords provides a tool that estimates the cost to bid a search phrase-driven ad into positions 1 - 3 on Google Adwords (the small ads down the right-hand side of Google). The cost-per-click represents approximately how much an advertiser bidding on that search phrase has to pay Google every time a Google user clicks on the AdWords ad that is served. This data can help give some financial context to the importance of a high natural SEO ranking for a particular search phrase. 

4. No result for the client's web site was found in the first 3 pages of search engine results. The majority of search engine users have the default number of results per page at 10 results. So "Not found" is no result found within the top 30 results of that search engine.

 

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Our Clients Say...

"As a driving school in South London we were unsure as to how best approach the problem of getting better search engine rankings and more leads from our web site.

In our industry an awful lot of our customers are young people who use the internet as their primary research tool therefore good search engine rankings are paramount to our success.

We were nervous about using a new SEO company after previous failed attempts by two other SEO companies. The first used practices we were not comfortable with. The second promised much but delivered little.

However, 1stPageProphets has got us to the first page of Google for most of the South West London areas we have targeted, using the ethical techniques and best practice they promised.

They also have underlined the importance of careful tracking of the effectiveness of the SEO campaign, and it has been a success to the extent that I let them take over the management of our Google AdWords campaign. They gave our AdWords campaign a major overhaul and the new campaigns they have built are delivering a great conversion rate of clicks to leads.

Our dedicated account manager is a down-to-earth guy who appreciates that our livelihood depends on good SEO.

I would firmly recommend using 1stPageProphets as they are good at what they do and above all are principled. We look forward to a long and productive relationship."

Russell Platel,
Director,
Wimbledon Driving School

London driving schools

 

 

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